Marketing Syllabi
Syllabi from 2023
MKTG 370-01-04 Consumer Behavior (Fall 2023)
Bryan Buechner
MKTG 370-02 Consumer Behavior (Fall 2023)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Fall 2023)
Ashley Stadler Blank
MKTG 398-02 Social Media Marketing (Fall 2023)
David Houghton
MKTG 495 Marketing Planning and Analysis (Fall 2023)
Michael Kuremsky
MKTG 550-05 Marketing Strategy (Fall 2023)
Scott Beck
MKTG 550 Marketing Strategy (Fall 2023)
Richie Liu
MKTG 750 Marketing Strategy (Fall 2023)
Richie Liu
Syllabi from 2022
MSCA 640-01 Consumer-Centric Category Management (Spring 2022)
Scott Beck
MKTG 300-02 Principles of Marketing (Spring 2022)
Karen Eutsler
MKTG 300-05 Princples of Marketing (Spring 2022)
David Houghton
MKTG 300-06 Principles of Marketing (Spring 2022)
Chris Luzar
MKTG 300-07 Principles of Marketing (Spring 2022)
Sudipta Mukherjee
MKTG 300-08 Principles of Marketing (Spring 2022)
Sudipta Mukherjee
MKTG 300 Principles of Marketing (Spring 2022)
Chris Luzar
MKTG 300 Principles of Marketing (Spring 2022)
Bryan Buechner
MKTG 302-01 Marketing Research (Spring 2022)
Scott Beck
MKTG 302-02 Marketing Research (Spring 2022)
Sudipta Mukherjee
MKTG 302-03 Marketing Research (Spring 2022)
Ashley Stadler Blank
MKTG 303 Marketing Internship (Spring 2022)
Katherine "Kate" Loveland
MKTG 315-01 Principles of Category Management (Spring 2022)
Scott Beck
MKTG 320 International Marketing (Spring 2022)
Mee-Shew Cheung
MKTG 330 Retail Marketing (Spring 2022)
Bryan Buechner
MKTG 361 Professional Selling (Spring 2022)
Karen Eutsler
MKTG 362-P Professional Selling - Practicum (Spring 2022)
Karen Eutsler
MKTG 368 Brand Building (Spring 2022)
Michael Kuremsky
MKTG 369-P Brand Building Practicum (Spring 2022)
Michael Kuremsky
MKTG 370-02 Consumer Behavior (Spring 2022)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Spring 2022)
Ashley Stadler Blank
MKTG 385-01 Digital Marketing and Analytics (Spring 2022)
David Houghton
MKTG 385-02 Digital Marketing and Analytics (Spring 2022)
David Houghton
MKTG 398 Social Media Marketing (Spring 2022)
Rebecca Achen
MKTG 495-01-02 Marketing Planning and Analysis (Spring 2022)
Richie Liu
MKTG 495-02 Marketing Planning and Analysis (Spring 2022)
Michael Kuremsky
MKTG 550-02A-ONL Marketing Strategy (Spring 2022)
Mee-Shew Cheung
MKTG 550-02-ONL Marketing Strategy (Spring 2022)
Richie Liu
MKTG 640-01 Consumer-Centric Category Management (Spring 2022)
Scott Beck
MKTG 669-01 Social Media Marketing (Spring 2022)
Matt Tripepi
MKTG 300 Principles of Marketing (Summer 2022)
Bryan Buechner
MKTG 303 Marketing Internship (Summer 2022)
Katherine "Kate" Loveland
MKTG 315-01 640-TU Principles of Category Management (Summer 2022)
Scott Beck
MKTG 370 Consumer Behavior (Summer 2022)
Katherine "Kate" Loveland
MKTG 550 Marketing Strategy (Summer 2022)
Richie Liu
MKTG 645 Strategic Brand Management (Summer 2022)
Richie Liu
MSCA 610-01P Analytics Practicum (Summer 2022)
Scott Beck
MKTG 300-08 Principles of Marketing (Fall 2022)
Sudipta Mukherjee
MKTG 300-09 Principles of Marketing (Fall 2022)
Sudipta Mukherjee
MKTG 300-10 Principles of Marketing (Fall 2022)
Sudipta Mukherjee
MKTG 300-11 Principles of Marketing (Fall 2022)
David Houghton
MKTG 300 Principles of Marketing (Fall 2022)
Karen Eutsler
MKTG 300 Principles of Marketing (Fall 2022)
Bryan Buechner
MKTG 300 Principles of Marketing (Fall 2022)
Chris Luzar
MKTG 302-01 Marketing Research (Fall 2022)
Scott Beck
MKTG 302-02 Marketing Research (Fall 2022)
Richie Liu
MKTG 302-03 Marketing Research (Fall 2022)
Ashley Stadler Blank
MKTG 302 Marketing Research (Fall 2022)
Katherine "Kate" Loveland
MKTG 315-01 Principles of Category Management (Fall 2022)
Scott Beck
MKTG 315-02 Principles of Category Management (Fall 2022)
Scott Beck
MKTG 320-02 International Marketing (Fall 2022)
Mee-Shew Cheung
MKTG 329-03 Introduction to Data Mining (Fall 2022)
Lauren Laker
MKTG 329 Data Mining (Fall 2022)
James Loveland
MKTG 330-01-02 Retail Marketing (Fall 2022)
Bryan Buechner
MKTG 361-01-02 Professional Selling (Fall 2022)
Karen Eutsler
MKTG 368 Brand Building: a dose of real-world consumer brand-building (Fall 2022)
Michael Kuremsky
MKTG 370-02 Consumer Behavior (Fall 2022)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Fall 2022)
Ashley Stadler Blank
MKTG 370 Consumer Behavior (Fall 2022)
Katherine "Kate" Loveland
MKTG 385-02 Digital Marketing and Analysis (Fall 2022)
David Houghton
MKTG 398-02 Social Media Marketing (Fall 2022)
David Houghton
MKTG 398 Social Media Marketing (Fall 2022)
Rebecca Achen
MKTG 495-02 Marketing Planning and Analysis (Fall 2022)
Michael Kuremsky
MKTG 550-05 Marketing Strategy (Fall 2022)
Scott Beck
MKTG 550 Marketing Strategy (Fall 2022)
Richie Liu
MKTG 550-ONL Marketing Strategy (Fall 2022)
Mee-Shew Cheung
MKTG 602 Marketing Research (Fall 2022)
Sudipta Mukherjee
MKTG 669-01 Social Media Markketing (Fall 2022)
Matt Tripepi
MKTG 680 Data Mining for Managers (Fall 2022)
James Loveland
MKTG 750 Marketing Strategy (Fall 2022)
Richie Liu
Syllabi from 2021
MKTG 300-02-03 Prinicples of Marketing (Spring 2021)
Karen Eutsler
MKTG 300-05 Principles of Marketing (Spring 2021)
David Houghton
MKTG 300-09 Prinicples of Marketing (Spring 2021)
Jennifer Powell
MKTG 300 Prinicples of Marketing (Spring 2021)
Bryan Buechner
MKTG 302-03 Marketing Research (Spring 2021)
Ashley Stadler Blank
MKTG 302 Marketing Research (Spring 2021)
Katherine Loveland
MKTG 310 B2B Marketing (Spring 2021)
Karen Eutsler
MKTG 315-01 Prinicples of Category Management (Spring 2021)
Scott Beck
MKTG 320-01-ONL International Marketing (Spring 2021)
Mee-Saw Cheung
MKTG 330-01-02 Retail Marketing (Spring 2021)
Bryan Buechner
MKTG 361 Professional Selling (Spring 2021)
Karen Eutsler
MKTG 369-P Brand Building Practicum (Spring 2021)
Michael Kuremsky
MKTG 370-01 Consumer Behavior (Spring 2021)
Katherine Loveland
MKTG 370-02 Consumer Behavior (Spring 2021)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Spring 2021)
Ashley Stadler Blank
MKTG 385-01 Digital Marketing and Analytics (Spring 2021)
David Houghton
MKTG 385-02 Digital Marketing and Analytics (Spring 2021)
David Houghton
MKTG 398-01 Social Media Marketing (Spring 2021)
Matthew Dooley
MKTG 495-01 Marketing Planning and Analysis (Spring 2021)
Scott Beck
MKTG 495-02 Marketing Planning and Analysis (Spring 2021)
Richie Liu
MKTG 495-03 Marketing Planning and Analysis (Spring 2021)
Richie Liu
MKTG 550-02A-03A Marketing Strategy (Spring 2021)
Mee-Saw Cheung